Green Rating is an innovative solution to assess environmental performances of existing buildings. The real challenge of this lies in improving the existing stocks of buildings according to key indicators which include energy, transport, carbon and so on.

A website dedicated to the Green Rating is now being launched: www.green-rating.com

Today we are with Bernard Richard Canavaggio, senior manager for global marketing at Bureau Veritas.

What is the aim of the website and who is it addressed to?

As you said, Green Rating is an innovative solution and we have to be innovative. Web is innovative.
The first target of the Green rating solution is Europe and we have to address different publics like investors, owners, property managers, etc. so for us, creating a website was the obvious solution. Moreover, a website facilitates the grasping, the good understanding of such an innovative tool. It’s very easy to build a website where you can find some information but also some good tools such as videos, animations and so on, you’ll find that entire rich media on our website.
And, at last, a website is a good opportunity to build a network, a European network that we call the "Green community". It includes companies, organisations, and associations in a world of stock holders who are part of the huge sustainable movement which is going on in building, in real estate area, etc.

What can one find on the website? ( notably in its different sections and offers)

Of course, a lot of explanations and information, for instance the explanation of Green Rating and why it needed to be created. The real estate field needed a system like Green Rating because it doesn't exist. There is nothing similar in the existing buildings fields but we also explain, in the website, the technical methodology of Green Rating which relies mainly on the Bureau Veritas expertises in different domains such as energy, water, carbon analyses, and so on.

What services will be added the future implementations?

Our objective is to set a real multi services portal. First, we want to inform, of course, concerning the Green Rating services. We also want to help people in their research about companies, make them able to manage the Green Rating service. We want to offer the possibility for someone to get in touch with the commercial force and we want to allow the customers to read or to consult their Green Rating report and to know about the notation of each building we have.
And the main and the last service we want to offer is an European benchmarking, for instance if I have a building in London I will be able to compare it with one which is set in Madrid for example.
This is a good and a huge service, and actually the main advantage of the Green Rating.

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